‘Innovate Forward’​ Design Thinking Playbook

“Design thinking has a human-centered core. It encourages organizations to focus on the people they’re creating for, which leads to better products, services, and internal processes. When you sit down to create a solution for a business need, the first question should always be what’s the human need behind it?” Source: https://www.ideou.com/blogs/inspiration/what-is-design-thinking